Social media has become an essential tool for dentists to market their services and connect with their patients.
With the rise of platforms like Facebook, Instagram, and TikTok, dentists can now reach a broader audience and promote their brand in a more engaging and interactive way.
One of the best ways to make your social media presence stand out is by creating eye-catching graphics and images. However, not every dentist has the graphic design skills or the budget to hire a professional designer. This is where Canva comes in.
Canva is an online design tool that allows you to create professional-looking graphics for your social media platforms, even if you don’t have any design experience. In this blog post, we will discuss how dentists can use Canva for social media publishing.
How do we use Canva?
Clients often ask us to build a brand hub within Canva for their social media publishing activity. The brand hub is accessible and contains a variety of bespoke templates, brand logos, colour palettes, images as well as icons that you may want to use. It ensures brand consistency across multiple social platforms.
Create Branded Templates
Creating branded templates is an excellent way to maintain consistency across all your social media platforms. You can create templates for your social media headers, posts, and even for your stories. With a Canva Pro or Team account, you can customise your templates to include your logo, brand colours, and font styles and give your team access. This ensures that your branding remains consistent and recognisable to your followers.
We often create templates covering:
· Before and afters
· Patient testimonials
· Special offers
· Open days
· Education
· Competitions and prize draws
In conclusion, Canva is a great tool for dentists to create professional-looking graphics for their social media platforms. With Canva, we can create the brand hub for you with bespoke templates and brand collateral. By using Canva, dentists can elevate their social media presence and connect with their patients in a more engaging way.
Get in touch if you would like us to help you with the process.
