In the digital age, dental practices can’t afford to rely on word-of-mouth alone. The modern patient is searching online, often on their phone, on their lunch break, or after working hours – and they want answers fast.

Why Google Ads matters for dental practices

If you own a private dental practice, Google Ads can be a powerful tool to help you attract high-value patients and grow your business in a targeted, cost-effective way.

Google Ads puts your practice in front of people who are actively searching for private dental services – whether that’s “dentist in Bristol,” “Dentist near me”, or “best dentist in Bath”. These are prospective patients who are ready to take action, and with the right ad strategy, your practice can be the first one they see.

As a private clinic, you have the advantage of being able to market premium services and tailor your messaging to reflect the quality and personalisation your practice offers. Google Ads allows you to focus your campaigns geographically, targeting postcodes, towns, or a radius around your practice, so you’re not wasting budget on people outside your catchment area. You can also promote specific treatments, seasonal offers, or new patient packages to drive interest and bookings. With detailed tracking, you’ll see exactly what’s working, allowing you to adjust and maximise your return on investment. For dental practice owners looking to stay competitive and continually bring in new patients, Google Ads is a practical and results-driven solution.

A simple way to start with Google Ads

We understand that Google advertising can feel overwhelming if it’s something you’ve never explored before, which is why Hive Marketing has created the Google Ads Foundation Package: a smart, affordable, and low-risk way to get your practice in front of the right people at the right time.

Introducing the Google Ads Foundation Package

This package is designed for practices new to Google Ads, as well as those who’ve tried managing it themselves and aren’t seeing the results they hoped for. The benefits of the Google Ads Foundation Package include:

• Affordable entry-level campaign management fee – just £325 + VAT/month
• Expert campaign management with full conversion tracking and call tracking
• Dedicated campaign landing page – built to convert visitors into bookings
• Ad spend capped at £500/month
• Three-month trial – includes monthly reports, enquiry data, and monthly performance reviews
• Potential £400 ad credit for first-time Google Ads advertisers

Turn communications into conversions

If you’re already using social media to build visibility and brand awareness, Google Ads is a natural next step. It helps turn that interest into action by placing your practice in front of potential patients right when they’re actively searching for a dentist—making the most of the trust and recognition you’ve already built.
It doesn’t replace your current marketing—it enhances it, offering patients a clear and timely path to book.

Try it for 3 months – see the results for yourself

Our Google Ads Foundation Package is the ideal entry point to test paid search, or if you want to refresh your approach with professional management and clear ROI tracking.

Contact us today to find out more about starting a Google Ads campaign for your practice.